About Us
We curate bespoke private and small group tours, adventure holidays, horse safaris, wellness retreats, and visits to local festivals in the Hindukush region of Northern Pakistan. This area is breathtakingly beautiful and diverse, with a spirit of hospitality unlike any other.
Our guests always depart with extraordinary memories, refreshed and revitalised — having experienced the region from all angles and content knowing their time has been well spent.
Passionate Co-Founders
We founded Hindukush Holidays to share Chitral — not simply a destination, but home, memory, and inheritance. Shaped by generations of mountain life, we grew up immersed in its traditions, stories, and quiet beauty.
We design bespoke journeys for a small number of discerning travellers, offering meaningful access while preserving authenticity and respect. Each experience is carefully curated, combining high adventure with quiet luxury, guided by longstanding relationships with the people and places that define the region.
Zainab & Qubilai Alam
We'd Like You to Know
Our team is a family, this region lives and breathes in us … and every decision we make around your trip will have ‘giving back’ at its heart.
Infrastructure
We have assisted with the implementation of local infrastructure development by installing water channels & pipes at the campsites we use regularly for our trips.
The Horses
We select the most temperamentally & physically suitable local polo ponies for your horse safari. The ponies are greatly loved & nurtured by their owners, who join the trek as your steed's groom — directly benefitting local polo communities.
Our Team
We only work with local vendors & personnel, many who have been with us from the start.
Our Mission
To safely provide luxury experiences in remote locations in the Hindukush Mountains, including horse safaris across new trail routes and world-class wellness retreats.
